Our privacy policy
We're always looking for new ways to provide privacy for our customers.
We're always looking for new ways to provide privacy for our customers.
Your privacy is very important to HongRuiSheng Company Limited, and we take our responsibility to protect it seriously. This policy describes how HongRuiSheng Company Limited ('HongRuiSheng, 'we') handles personal information we collect about you when you use HongRuiSheng Company Limited's products and services (collectively, the "Services").
Your use of our Services and any privacy disputes are subject to this Privacy Policy and our Terms of Use, including their applicable limitations on damages and dispute resolution.
If you have any questions or concerns about this Privacy Policy, including questions or concerns related to exercising any of your rights, please contact us through the game's help and support so that we can respond to you more quickly.
Email: [email protected]
Please read the following to learn more about how we use your personal data.
We may obtain your personal data from the following sources:
We collect personal data that you provide directly to us through various interactions. Examples of the data we collect from you include:
By using these methods, HongRuiSheng aims to enhance your experience, customize our products to your preferences, and ensure the functionality and performance of our services.
- Business purposes:
We use the information collected to provide you with normal game services, including loading game content, saving game progress, recommending appropriate levels and challenges based on your game level, etc., to ensure that you have a smooth experience during the game;
Based on your game information and preferences, we can customize your experience, such as recommending new game modes, specific game characters, or items that suit your interests. At the same time, we may use this information to show you personalized ads in the game (subject to relevant advertising privacy regulations), but these ads will not excessively interfere with your game experience;
Third-party interaction: interact with third-party platforms, games, and social network accounts related to our services on your behalf;
By analyzing your game behavior data, we continuously improve game design and functionality. This includes optimizing game difficulty balance, fixing game bugs, improving game interface and user interaction design to improve the overall quality and fun of the game;
As well as reviewing the use and operation of services, developing new products or services, and conducting analysis to enhance or improve our software, content, marketing, support, and services.
- Legal Basis for Processing Personal Data:
If your location requires us to process your information based on a specific legal basis, we will process your information based on the following legal basis:
Pursue our or our partners’ legitimate interests, such as improving our products and services, conducting analytics to gain insights about our users, direct marketing (we do not need your consent), and supporting our business, operations, and services. This includes enforcing and preventing violations of our terms or policies.
Comply with legal obligations and protect the vital interests of you or others (such as other players)
We use your information as permitted by law.
Cookies are small text files stored on your internet browser. We and our third-party partners use cookies and similar tracking technologies to help us understand things like the web pages, features or ads you view and the games you play. This information helps us keep track of your shopping cart, measure the effectiveness of our advertising, ensure you don't see the same ads repeatedly, and otherwise enhance your experience.
We use a variety of technologies to provide and measure the effectiveness of our services, to serve ads, and to enhance your player experience. These technologies include cookies and similar technologies, as well as analytics, advertising, anti-cheat and anti-fraud technologies.
Cookies are small text files stored on your internet browser. We and our third-party partners use cookies and similar tracking technologies to help us understand things like the web pages, features or ads you view and the games you play. This information helps us keep track of your shopping cart, measure the effectiveness of our advertising, ensure you don't see the same ads repeatedly, and otherwise enhance your experience.
We use a variety of technologies to provide and measure the effectiveness of our services, to serve ads, and to enhance your player experience. These technologies include cookies and similar technologies, as well as analytics, advertising, anti-cheat and anti-fraud technologies.
- We use secure servers and data centers located in multiple countries and regions to store your information, which are equipped with advanced security technologies such as firewalls, intrusion detection systems, encrypted storage, etc. to protect your information from unauthorized access, disclosure or tampering. We choose reasonable storage locations based on the type and purpose of the data and ensure that the storage behavior complies with local laws and regulations.
- As long as you register or use our games, we will retain your information for up to five years from the date you stop interacting with the game. However, in order to maintain our systems and manage data, we may periodically clean up unnecessary information. When we delete information, we will take measures to ensure that it cannot be recovered or copied. Electronic files containing the information will be permanently deleted.
We have implemented various technical and organizational measures. Encryption is used to protect data transmissions, and access control measures limit access to data.
Regular security audits and vulnerability assessments are conducted. Our employees also receive data security training to ensure they can protect user information effectively.
In the event of a data breach, we will act promptly. This includes notifying affected users, cooperating with relevant authorities during investigations, and taking necessary remedial actions to protect user information.
Except as set forth herein, HongRuiSheng does not sell, rent or lease your personal information to third parties. We may, however, share some of your personal information with third parties such as our business partners and service providers (e.g., internet and cloud hosting services providers, such as Amazon Web Services), and merchants in the course of using their products or services to provide the Site, or for other purposes related to the Site. We may also share personal information with third parties when you request that we do so or otherwise give your consent—for example, if you sign up for an account on our Site as part of your game studio’s subscription to our services, we may share your personal information with your employer as necessary to enable your account to access the features being provided to your employer.
We may also disclose your personal information if required to do so by law or if we otherwise believe it appropriate and/or necessary: (a) to comply with any decrees, laws and/or statutes or in an effort to comply with any legal process served upon us or upon the Site; (b) to maintain, safeguard and/or preserve our rights or property; (c) act under exigent circumstances to protect the personal safety of our users and/or the public; (d) to complete our obligations in the event that HongRuiSheng is acquired through a sale, merger, or otherwise experiences a change in corporate control; and/or (e) to enforce our rights and agreements. We reserve the right to disclose or transfer any information we have about you as part of, or during negotiations of, any merger, sale of company assets, or acquisition, or in any other situation where personal information may be transferred with other assets of HongRuiSheng.
If we determine that it is necessary and advisable to disclose your personal information, we may do so without notice to you.
Subject to applicable law, you have the following rights regarding the processing of your personal data:
These rights are subject to certain conditions and exceptions provided for by relevant laws.
When using games, minors have a relatively weak awareness of personal privacy and information security because they are not yet mature. Therefore, we attach great importance to the protection of minors' privacy and are committed to creating a safe and healthy gaming environment for minors to ensure that their personal information is not improperly collected, used or disclosed.
Our services are generally aimed at a wide audience, and we do not intentionally collect personal information from children under the age of 13 (or older, if required by applicable law). Some services may be designed for users of all ages, including children. For these specific services, we implement measures to limit the collection of minors' personal information, such as:
For parents or guardians: If you wish to review or modify your child's information, request deletion of that information, or prevent further collection or use of your child's information, please send an email to [email protected]. Please include your email address so that we can contact you. To ensure your child's privacy and security, we will take reasonable steps to verify your identity before granting you access to the information we collect and maintain about your child.
We review this Privacy Policy regularly to ensure that it remains current with our use of your personal information and complies with applicable data protection laws.
We reserve the right to amend this Privacy Policy at any time and at our discretion. The updated Privacy Policy will be posted on our website. We encourage you to review this Privacy Policy regularly.
These Terms of Service and any separate agreements in which we provide you services shall be governed by and interpreted in accordance with the laws of the People's Republic of China.
If you have any questions about this policy, you may contact us.
If you have any questions about this policy, please contact us as follows:
Email: [email protected]